Facebook Pixel (now called Meta Pixel) helps you track conversions, measure ad performance, build remarketing audiences, and optimize campaigns. Vvveb CMS makes integration simple using the Insert Footer Header Scripts plugin.

Below is a clear, sequential guide to get your Pixel installed and verified.

Create a Meta Pixel

You need a Pixel ID before adding anything to Vvveb.

Go to Meta Events Manager → Connect Data Sources → Web

  • Click Connect under Web

  • Choose Meta Pixel

  • Enter a name for your Pixel

  • Enter your website URL (optional)

  • Click Create Pixel

Get Your Pixel Installation Code

Meta provides a JavaScript snippet you must paste into your site.

  • In Events Manager, choose Install Code Manually

  • Copy the entire Pixel base code snippet

  • Keep this code ready for the next step

This plugin allows you to inject tracking scripts into your site.

Vvveb Admin → Plugins

  • Find Insert Footer Header Scripts

  • Click Activate

Add the Pixel Code to Your Vvveb Site

Paste the Pixel script into the header so it loads on every page.

Vvveb Admin → Plugins → Insert Footer Header Scripts → Settings

  • Paste the Pixel base code into Header Scripts

  • Save your changes

  • The Pixel is now active site‑wide

Verify the Pixel Is Working

Most Common Check

Use Meta’s tools to confirm the Pixel is firing correctly.

  • Install the Meta Pixel Helper browser extension

  • Visit your website

  • The extension should show your Pixel ID and active events

  • Alternatively, check Events Manager → Test Events to see real‑time activity

Your Facebook Pixel Is Now Installed

With the Pixel active, you can now:

  • Track page views and conversions
  • Build remarketing audiences
  • Optimize Meta ad campaigns
  • Add advanced events (AddToCart, Purchase, Lead, etc.)
  • Use GTM to manage additional tracking if needed